Estudio comparativo del Comportamiento Socialmente Responsable en empresas que aplican la Responsabilidad Social Empresarial (RSE) y empresas que no la aplican

Abstract

For this study two companies were considered; The National Telecommunications Corporation was considered to be the one that applies Corporate Social Responsibility (CSR) and SDEMI which does not apply CSR. As a measurement instrument, the "Questionnaire on Socially Responsible Behavior. For the analysis of the data the Likert scale was considered, a score from one to seven was defined, from each of the items of the questionnaire and the mean was obtained, which measured the attitude of the respondents, the results of the study determined That there are significant differences between the company that applies Social Responsibility, that is, it performs more actions of Socially Responsible Behavior than the one that does not apply Social Responsibility. Additionally, an analysis of gender and age variables was performed comparing with the factors, which resulted in that age does not influence Socially Responsible Behavior, while gender does influence Socially Responsible Behavior. From the comparative analysis between the two companies it was concluded that the employees of both companies carry out CSR activities, and the autonomy factor is that it is more internalized in the two companies.