Propuesta de un Modelo de Planeación Estratégica de Tecnologías de la Información y la Comunicación para las MIPYMES en el Ecuador

Abstract

This paper presents a model for Strategic Planning of Information and Communication Technologies oriented micro, small and medium enterprises in Ecuador, is a model easy to apply, adaptable and supporting organization’s vision, mission and strategies, without neglecting the needs of users. The proposed model is based on a comparative analysis of some key existing methodologies: Business Planning System (BSP), PETI and Metrica 3 of which have taken the most relevant and useful for Ecuadorian micro, small and medium enterprises. This model consists of four phases and fourteen processes and constitute a formal guidance that will facilitate the development of Information and Communication Technologies’ strategic plan, involving all levels of the organization and providing the fulfillment of the objectives in the short and medium term.