Estudio de los estilos de la toma de decisiones en las pequeñas y medianas empresas (Pymes) manufactureras del sector gráfico, en la ciudad de Quito

Abstract

This Business Engineering thesis aims to establish which or whiches are the decision-making styles used by managers of small and medium companies in the graphic sector of the city, Quito. Because the managers face decision-making in different ways, based on their experience or by using mathematical tools, looking for solve the problems that have a series of uncertain events. To determine how they make decisions, a questionnaire proposed by Scott and Bruce was applied denominated General Decision Making Style (GDMS), which is composed by 5 categories, alluding to the five decision-making styles, which allows us to consider the influence of personality and the perception in the processing of information for decision making, moreover, a section was added to establish the tools they use to make decisions. For the data analysis, a descriptive statistic was used, using the frequency distribution, central tendency measures and graphic representations that help to observe the characteristics of each decision-making style. By getting the results, it was evident that there is a combination of decision-making styles that prevail and which are the tools that managers use the most to make decisions.